FACULTY OF BUSINESS COMMUNICATION AND LAW (FOBCAL)
BMAUH
2006
Title
|
Name
|
|
|
|
|
Consumer responses towards premium based sales promotions in
convincing customers’ purchases in shopping malls |
Liew Fwu Lai |
|
|
|
|
Consumers’ loyalty towards telecommunication service providers among
mobile phone users in Kuala Lumpur |
Tham Jinyi |
|
|
|
|
Malaysian Diners’ complaint behavior in the hotel restaurant sector |
Woon Ling Tat |
|
|
|