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FACULTY OF BUSINESS COMMUNICATION AND LAW (FOBCAL)

BMKUH

2003

 

1998 | 1999 | 2000 | 2001 | 2002 | 2004 | 2005

 

 

Title

Name

 

 

A Comparative Study Of Cosmetic Packaging Adopted By Cosmetic Manufacturers.

Yong Wai Yin

 

 

A Comparison Study On The Effectiveness Of Sales Promotion Between Eon And Perodua.

See Kian Pow

 

 

A Research On The Adoption Of E-Commerce In The Auto Parts Manufacturers In Malaysia.

Tan Yen Hsiang

 

 

A Study Consumer Behavior Towards Aa Size Batteries -Energizer And Duracell

Wong Chii Houn

 

 

A Study On Consumers' Attitude Towards Alcohol (Anchor Vs Carlsberg)

Ang Chun Kiong

 

 

A Study On Consumer Perception Towards Service Quality Between China Life Insurance Company And Pingan Insurance Company In China.

Xie Wei

 

 

A Study On Factors That Influence Consumer Behavior Towards Purchasing Eon Cars.

Chong Chen Hau

 

 

A Study On How Consumers Perceive The Role Of Brand Loyalty Towards Dunhill And Sampoerna

Ong James Tolk Soon

 

 

A Study On Service Quality: A Comparisoan Between Genki Sushi And Sushi King

Ang Saw Kian

 

 

A Study On The Consumer Behaviour Towards Pubs And Nightclubs In Kuala Lumpur.

Lee Jeremy George

 

 

A Study On The Consumer Buying Behavior Towards Dome Café And Starbucks Coffee In Midvalley Megamall.

Tan Jane Hsiao Ee

 

 

A Study On Young Adult's Preference In Choice Of Cigarette In Malaysia - Marlboro And Salem.

Tan Thay Giap

 

 

An Analysis On The Effectiveness Of The Promotional Mix That Is Being Used By Mcdonalds And Kentucky Fried Chicken In Marketing Their Products

Harleen Kaur Sangha

 

 

An Evaluation Of The Effects Of Servicescape On Consumers' Behavioral Intentions Towards Penang Turf Club And Selangor Turf Club In Peninsula Malaysia.

Tey Yeong Sheng

 

 

Comparative Study On Consumers' Perceptiobn Towards The Service Quality Of Singapore Airline And Thai Airways In Malaysia

Lim Jolene Ling Ling

 

 

Comparison Of Brand Loyalty And Consumers' Preference Towards Bonuslink And Realrewards At Klang Mid-Valley Mega Mall

Goh Boon Chin

 

 

Consumer Attitude And Purchase Behavior Towards Direct Selling Compan Amway Sdn. Bhd. In Malaysia And China.

Pan Xiaohui

 

 

Consumer Attitudes Towards Shell Versus Consumer Attitudes Towards Petronas In Penang, Malaysia

Chung Hong Chiat

 

 

Consumer Behaviour Towards Sanitary Pads Of Laurier And Kotex In Malaysia

Sim Poh Kiaw

 

 

Consumer Beliefs And Attitudes Towards Web Advertising: A Comparative Study Between Motorola And Nokia Hand Phones.

Chia Sook Kuan

 

 

Consumer Buying Behavior Towards Environmentally Friendly Products: Comparison Between The Body Shop And Crabtree & Evelyn

Jong Ivon Peh Wei

 

 

Consumer Perception And Satisfaction Assessment Towards Electrical Equipment Between Sony And Samsung In Kuala Lumpur

Tan Jia Hui

 

 

Consumer Perception Towards Light Product: Coca-Cola Light.

Tay Kai Loon

 

 

Consumers Involvement Levels Towards Jacob's Ans Hwa Tai With The Factors Of Brand Loyalty And Advertising

Chua Suk Chin

 

 

Consumers' Perception On Service Quality Between Regent Hotel Kuala Lumpur And Grand Continental Hotel, Malaysia.

Martin Kurniawan

 

 

Consumers' Perception Towards Internet Banking

Wee Shin How

 

 

Customer Perceptions On Service Quality Between Eon And Toyota Car Service Centre.

Yogeswari Arunasalam

 

 

Customers' Preferences In Term Of Service Quality Provided By Hilton Hotel And Merdeka Palace Hotel Kuching - Sarawak.

Santy Tanuwidjaya

 

 

The Consumer's Attitudes Toward Digital Camera. And Traditional Film Camera In Kuala Lumpur, Malaysia.

Kam Pooi  Sing

 

 

Deli Hospital, Medan, Indonesia: Gap Analysis Between Management's Perception Of Customers' Expectation And Customers' Actual Expectation Towards Service Quality.

Lydia Diana Lie

 

 

Determinants Of Sports Sponsorship Response Between Nike And Adidas In Klang Vally.

Lee Wan Ying

 

 

The Effectiveness Of Contact Lens' Price Towards Product Evaluation And Purchase Intention.

Tong Yee Joo

 

 

The Effectiveness Of Broadcast Media Influencing Customer's Purchasing Decision Making Towards Prepaid Card Mobile Phone Between Maxis And Digi Company In Bandar Baru Nilai Malaysia.

Aditya Dharmawan

 

 

The Effectiveness Of Online Advertising In Inducing Purchase Intention.

Loh Yaw Wee

 

 

The Effectiveness Of Sales Promotion Adopted By The Softdrink Companies (Coca-Cola And Pepsi Cola) In Influencing Customer's Buying Decision

Lian Aubrey Joon Han

 

 

The Evaluation Of Service Quality Between Nv Multi Corporation And Nilai Memorial Park In West Malaysia.

Mark Edward Basi

 

 

How Effective Is The Sales Training In Yokomo Sdn. Bhd.'S Penang And Kuala Lumpur Branch?

Hew Yuen Foong

 

 

The Factors That Influence Consumers In The Purchase Of Automobiles

Chieng Lee Kho

 

 

The Importance Of Dunhill As The Major Contributor For Football Association Of Malaysia (Fam) Towards The Development Of Malaysian Soccer Compared To Milo.

Lo Barry Chee Chen

 

 

The Influence Of Packaging On The Consumers' Purchasing Decision Towards Ferrero Rocher And Hershey's Kisses Chocolate

Koh Hiau She

 

 

Post-Experience Creative Print Advertising Effects On Consumers' Memory In Fragrance Industry In Malaysia.

Ong Hsiao Loong

 

 

Potential Consumer's Buying Behavior Towards Two Japanesegiants' Automobile (Toyota Vios Vs. Honda City) In Klang Valley.

Soong Pei Chie

 

 

Relationship Between Service Loyalty And Service Quality In Malaysia Airlines Industry: Mas And Air Asia.

Wong Yung Ling

 

 

The Relationship Between Price And Quality In Healthcare Services Mainly Diet Programmes: A Comparison Between Holis Club And Mayfair Companies.

Tan Siaw Kuen

 

 

Service Quality Provided By Sultanah Aminah Hospital And Johor Specialist Hospital.

Kuick Yik Chin

 

 

Woman's Attitude And Purchase Behaviour On Cosmetics Between Loreal And Shiseido

Kong Wan Hsia

 

 

Youth Buying Behavior Towards New Straits Time And The Star

Leong Syt Iyee

 

 

 

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